SERVICES / Digital Marketing / Affiliate Marketing / Display Advertising / Contextual Advertising

Contextual Advertising

Cignitech uses contextual advertising by scanning the text of a website for keywords and returns advertisements to the webpage based on those keywords. These advertisements may be displayed on the webpage or as pop-up ads. Contextual advertising can also be used by search engines to display advertisements on their search results pages based on the keywords in the user's query.

Contextual advertising is a form of targeted advertising in which the content of an ad is in direct correlation to the content of the web page the user is viewing.

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