Identifying keywords is the fundamental aspect of every Search Engine Marketing (SEM) strategy no matter how big or small the website is. While content plays a key role in determining a website ranking, appropriately-placed keywords help sustain the ranking.
There is a plethora of resources on the internet on keyphrase and keyword analysis; however, there is a need for a core-level keyword strategy. Hence, Cignitech assists companies across the globe with robust keyword research for their SEM cum SEO strategies.
At Cignitech, we consider keyword analysis as a crucial step in determining SEM/SEO strategies, and have established strong dedicated keyword research teams. Our SEM/SEO teams are well-experienced in identifying popular search terms that visitors are using to search for a particular product or service or other information.
Cignitech’s Keyphrase Analysis package includes the following stages: